24: Live Another Day continues to drop in the fifth week, falling another 12% in the ratings. It should be pointed out that this was Memorial Day weekend where television series usually take a dip in ratings, but still, it should have stabilized by now.
Half Hour Breakdowns:
9:00PM – 5.71 million (#1), A18-49: 1.5/ 5 (#1t)
9:30PM – 5.75 million (#12), A18-49: 1.5/ 4 (#2t)
Fox Statement
FOX ranked #1 in Adults 18-49 on the Memorial Day holiday with the season 5 premiere of MASTERCHEF and an original 24: LIVE ANOTHER DAY:
- 24: LIVE ANOTHER DAY (S): 1.5/4, down -12% from last week in Adults 18-49 but steady in Total Viewers (5.7 Mil)
- 24: LIVE ANOTHER DAY ranked #1 among Adults 18-49 and was the #1 program with Men 18-49/18-34/25-54.
- Projected Live + 3 Day Adults 18-49 Rtg: 2.2 to 2.4 (a +47% to +60% lift vs. L+SD)
- Projected Live + 7 Day Adults 18-49 Rtg: 2.4 to 2.6 (a +60% to +73% lift vs. L+SD)
- Projected 30-Day Multi-Platform Total Audience: 12.2 Mil to 13.8 Mil (a +114% to +142% lift vs. L+SD)
Ratings Analysis
- “24: Live Another Day” Overnight Ratings Slip on Memorial Day – Headline Planet
- TV Ratings Monday: ‘American Ninja Warrior’ & ‘MasterChef’ Return Down, ‘The Bachelorette’ & ’24: Live Another Day’ Fall – TV By The Numbers
- TV Ratings: 24, Bachelorette lead a slow Memorial Day Monday split – The Hit Fix
- Monday ratings: Why didn’t you watch these reality shows? – Entertainment Weekly
- TV Ratings: Memorial Day Deflates ‘MasterChef’ Premiere, ‘The Bachelorette’ – THR
- RATINGS RAT RACE: ‘Masterchef’ & ‘American Ninja Warrior’ Down In Return – Deadline
- TV ratings: Fox takes quiet Memorial Day with ‘Masterchef,’ ’24’ – Los Angeles Times